The Brief
Partnering with Fremantle’s creative team, we were tasked with producing screen content to feature across Fremantle's MIPCOM stand in Cannes. Each piece of content would showcase one of Fremantle's shows from the upcoming slate.
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What We Did
Armed with a suite of assets from 32 of Fremantle’s shows, our team delivered 65 pieces of motion graphics content in just 2 weeks. Each piece was designed to capture the individual personality of a show, whilst complimenting the broader environment they were featured within.
MIPCOM is a content-heavy environment, and so our focus was on creating premium graphics with subtle movement, as not to overwhelm viewers and ensure messaging was both seen and enjoyed.
The Result
The content was used across the Fremantle stand - on impressive LED screens within the external facade, as well as featuring on internal screens within the stand.
Our teamed jumped at the opportunity to work on this project and bring to life iconic title artwork from American Idol to Britain’s Got Talent.